Our Vision.
Progress for athletes. To be the recognised leader in Australia for providing high quality supplements and activewear by embracing challenges, amplifying bold voices and driving innovation to help people see better, do better and live better.
Our Story.
We're Creadaptic. An Australian-owned and operated brand that prides itself on providing high-quality, functional supplements and activewear. Since our inception in early 2022, Creadaptic has had one mission in mind; to champion everyday people to become the best version of themselves by bringing inspiration, innovation and creativity to the fitness community and awaken and nurture the unrealised potential of athletes*.
*All human beings are athletes.
The Name.
Let’s address the elephant in the room—Creadaptic. It’s not your everyday name, and we get it. You might even wonder, “How do you say it?”
We’ve heard plenty of creative attempts: Kri-rap-tik, Kri-tik-tik—you name it. But let’s clear it up once and for all. The correct pronunciation is Kri-dap-tik.
Now that we’ve got that sorted, let’s talk about why the name exists in the first place.
The Journey to 'Creadaptic'.
In 2022, the name wasn’t just plucked out of thin air. It took Ahmed Ibrahim four months of brainstorming and trial and error to land on the perfect fit. Ideas flew everywhere—names like Creadapt, Dractile, Revivaly, MuscleRevival and Readaptic entered the mix before Creadaptic finally stuck.
But why this name? Because it captures the essence of the brand in three powerful words:
-
Creed – Representing the six core values at the heart of the brand.
-
Readapt – Reflecting the need to continuously evolve and overcome challenges.
-
Athletic – Embodying the relentless drive to push limits and unlock unrealised potential.
Creadaptic isn’t just a name; it’s a mindset.
Be relentless in your pursuit. Have relentless execution.
Where It All Began.
The roots of Creadaptic trace back to 2020, at a small study desk in Tanah Merah, Australia. At the time, Ahmed was a second-year university student studying law. But a mix of experiences began to shape a new passion in his life.
From playing volleyball in high school to hitting the gym with his close friend Zac Hawkes, and later serving in the Australian Army Reserves, Ahmed discovered a deep love for health, fitness, and self-improvement.
This newfound obsession fueled his vision to empower others, whether through the supplements they take, the clothes they wear, or the community they join.
And so, Creadaptic was born—a brand built for those who refuse to settle and continuously strive to be better.
Our Core Values.
Our values are the essence of our identity and are embodied in everything we do. Without our values, we lose all essence of our identity. We lose ourselves.
Embrace the Challenge.
Being prepared to readapt to our ever-evolving world and open to opportunities that will test us, challenge the social norm and project us forward.
Be Seen, Be Heard.
Being accessible, inclusive, enthusiastic and embrace our community with open arms.
Build with Humility and Integrity.
Refusing to forget where we came from and being humble and maintaining integrity in everything we do is the bedrock of Creadaptic.
Win as a Team.
We are one family. We are one community. This means empowering each other, lifting each other up and growing together. When one of us win, we all win. We rise united.
Dream Big and Execute.
That means putting aside the reasons why it may be a difficult road ahead and see things as what they could be. To be able to see our dream so vividly and take it day-by-day until our goal is reached.
Adopt an Ownership Mentality.
Taking responsibility and accountability for every outcome and the environment, and taking the initiative to bring about positive change.
We are driven by our vision. We are driven by our mission. We are driven by our values. We are driven by our culture. By taking Creadaptic's supplements and wearing our activewear, you are embodying us, prepared to execute.